Aveda Blonde Revival Purple Toning Shampoo 200ml

Introducing Aveda's Blonde Revival Purple Toning Shampoo. Ideal for blonde, grey or naturally silver hair, this sulfate cleanser-free formula developed with a low lather to maximise toning benefits as it gently cleanses hair without stripping.When used with Blonde Revival Purple Toning Conditioner, this triple-action system delivers a brighter, illuminated beautiful blonde result after just one use. Violet rich pigments help neutralise unwanted yellow or brassy tones for a brighter, more illuminated result. While a blend of nourishing lightweight oils, including acai and passionfruit, hydrate and condition over-processed hair – returning a feel of incredible softness to each strand. For additional nourishment, this luxe formula contains a conditioning blend of naturally derived emollients, jojoba, sunflower and macadamia nut.