It's a 10 Haircare It's a 10 Haircare Coily Miracle Hydrating Shampoo 296ml KS407947

What if you could get that just-out-of-the-shower shine and smoothness for your curly and wavy styles – without having to use a ton of product or spend a lot of time heat styling? That’s what It’s a 10 Miracle Coily Hydrating Shampoo makes possible with every wash. Our deeply moisturizing formula reaches deep into delicate strands to help strengthen and seal, so hair looks polished and perfect. Well-defined curls, fewer frizzies, less breakage, better defense against humidity, and extra softness are yours with every use. Even better, our Hydrating Shampoo’s rich lather removes buildup to leave hair bouncy without drying it out. Used regularly, hair actually becomes more manageable and lustrous on its own and responds better to any styling choice you make. 10 Benefits in Every Bottle: - Designed for curly and texture hair - Defines curls - Removes product buildup - Defrizzes and tames fly-aways - Helps reduce split ends - Moisturizing formula - Helps protect from damage - Provides UV protection - Rich and creamy lather - Safe for color-treated hair