Redken Exclusive Acidic Bonding Concentrate 24/7 Night and Day Hair Serum, Repair & Strengthen Damaged Hair 100ml E4195600

Powered by the fortifying abilities of citric acid, Redken’s Acidic Bonding Concentrate 24/7 Night and Day Hair Serum visibly repairs damaged lengths for strong, healthy-looking results. The pioneering formula forms a protective shield over the hair, helping to defend against weakening aggressors. Blended with hydrating polyglutamic acid and squalane, the serum encourages 3x softer* and 11x shinier** strands come morning. Its addictive citrus and lavender scent adds a touch of luxury to your haircare rituals. Designed to be used alongside the Acidic Bonding Concentrate shampoo and conditioner, the transformative formula can be applied in a variety of different ways. Smooth through damp hair for an irresistible softness, or dispense a few pumps onto dry hair before bed for an overnight treatment. Results: Citric acid penetrates 7 layers deep and strengthens hair*** 92% agree hair looks and feels healthy after 24hours**** 89% less breakage***** 72% less frizz after 8hours****** *Instrumental test, shampoo, conditioner, and serum vs. non-conditioning shampoo. **Instrumental test vs. non-conditioning shampoo ***Continued use of system of Acidic Bonding Concentrate shampoo, conditioner, and serum vs. untreated hair. ****Based on consumer test results, 60 women. *****System of Acidic Bonding Concentrate shampoo, conditioner, and serum vs. non-conditioning shampoo. ******Instrumental test vs. non-conditioning shampoo.