Cleaning Agents GOLDWELL

Goldwell Elumen hair colour is a high-performance direct dye that delivers extra vibrant colour results that last as long as oxidative permanent hair colour. The formula is enriched with conditioning more→ingredients that nourish and protect the hair during colouring for exceptional durability, colour intensity and shine. Unlike traditional permanent hair colour, Goldwell Elumen is free from ammonia, resorcinol and parabens, and is to be used without peroxide for a pleasant and gentle colouring experience. The two natural shades deliver up to 100% grey coverage. Skin compatibility dermatologically tested. Key benefits: High performance, non-oxidative direct dye Up to 20% longer durability compared …